For some brands, the climate has been a consideration since their inception. Now, as marketers from all different sectors look to build more sustainable practices into their work, early adopters […]
Recessionary pressures are squeezing brand budgets. As a result, marketers have to make tough decisions to fulfill sustainability-related commitments and reach emissions-reduction goals this year. Chief marketers from Reckitt and [...]
The agency has had numerous cuts since June 2022.
The top hires and promotions in the agencies world this week.
The Prom Drip Bib, created by Barkley, ties into the fun of prom.
Everything you need to know about agency news this week.
The agency has worked with Mastercard, Mercedes-Benz, Kraft Heinz, Deloitte, Shell and General Motors.
The multiyear process began in 2020 with the group's Amsterdam office.
Carlo Noseda will take on responsibility for the networks' business in the region.
Arthur Sadoun spoke about what is driving the latest business performance predicting 3-5% growth in 2023.
Hires, promotions and transitions at agencies around the world.
The marketing universe, upended by Covid, evolved considerably over the past year.
Lafayette American's Emily Siegel is all about unconventional solutions.
The top news from agencies this week.
The brand's founder and architect, Blake Lively, narrates the cheeky court-themed spot.