Here’s What Works For These Brands When it Comes to Sustainability
For some brands, the climate has been a consideration since their inception. Now, as marketers from all different sectors look to build more sustainable practices into their work, early adopters […]
Accelerating the Sustainability Journey Amid Economic Headwinds
Recessionary pressures are squeezing brand budgets. As a result, marketers have to make tough decisions to fulfill sustainability-related commitments and reach emissions-reduction goals this year. Chief marketers from Reckitt and [...]
R/GA’s Latest Round of Layoffs Is More Than 100 Employees
The agency has had numerous cuts since June 2022.
Revolving Door Roster Updates: AKQA, Clinch, Invisible Universe & More
The top hires and promotions in the agencies world this week.
Barkley Helps Teens Slip Into Stylish Red Lobster Bibs for a Less Messy Prom
The Prom Drip Bib, created by Barkley, ties into the fun of prom.
Revolving Door Agency Moves: 180, Goldenchild, Horizon & More
Everything you need to know about agency news this week.
WPP Acquires Sonic Branding Agency Amp to Strengthen Landor & Fitch
The agency has worked with Mastercard, Mercedes-Benz, Kraft Heinz, Deloitte, Shell and General Motors.
Wieden+Kennedy Achieves B Corp Certification Across the Whole Global Agency Network
The multiyear process began in 2020 with the group's Amsterdam office.
M&C Saatchi’s New Europe CEO Introduces Client-Focused Model
Carlo Noseda will take on responsibility for the networks' business in the region.
Despite AI Skeptics, Early Adopter Arthur Sadoun Says No One Is Laughing Now
Arthur Sadoun spoke about what is driving the latest business performance predicting 3-5% growth in 2023.
Revolving Door Roster Updates: Assembly, Junapr, Sunday Afternoon and More
Hires, promotions and transitions at agencies around the world.
Infographic: The Advertising Industry’s New Job Landscape
The marketing universe, upended by Covid, evolved considerably over the past year.
This Agency President Fosters Community Through Personal Transparency
Lafayette American's Emily Siegel is all about unconventional solutions.
Revolving Door Agency Moves: Escalent, Mono, Stagwell & More
The top news from agencies this week.
Betty Buzz Taps Expert Witness in Parody of Celebrity Trial
The brand's founder and architect, Blake Lively, narrates the cheeky court-themed spot.
California Ramps Up Efforts to Regulate AI
The California Privacy Protection Agency is turning its attention towards data regulation issues around AI under its privacy law.